As the people of France struggle to come to terms with the violence that recently rocked their nation and killed more than 125 people, much of the world has used social media to express their sympathy and show their support. From peace symbols containing images of the Eiffel Tower to vacation photos taken in Paris to inspiring quotes about light overcoming darkness, people have reached out in many ways to share their grief, sympathy, and hope with people they will never meet. One of the most widely used tools for this message has been the Facebook temporary profile picture, which overlays a French flag onto users’ photos. Hardly anyone is questioning the intentions of the millions of Facebook users who have shown their support through the temporary profile picture. But many are questioning the attention from mainstream media—and from Facebook itself.